‘A Story About Hopscotch Going By means of App Retailer Overview’: Coding App CEO Lashes Out at Apple in a Twitter Thread

‘A Story About Hopscotch Going By means of App Retailer Overview’: Coding App CEO Lashes Out at Apple in a Twitter Thread

Hopscotch, a coding app for teenagers on Apple’s App Retailer, opened up about its latest frustrations over an replace situation and protracted rejections from the corporate. The rejections had been later discovered to be “a mistake” attributable to a “glitch” in Apple’s automated software program. In a heated tweet thread, Hopscotch’s CEO Samantha John vented out her frustration and anger on the tech big. She talked about that when her group submitted a bug repair replace, the app obtained rejected as a result of their “promoted in-app purchases had an identical titles and descriptions which might be complicated to customers”. Although all appeared good to her, she modified the descriptions and resubmitted the app.

Nevertheless, the app obtained rejected as soon as once more. John submitted an enchantment to the corporate, noting that the rejection “made no sense”. Apple wrote again, saying that the rejection suggestions was legitimate. John, then, tweeted a photograph of the mail she obtained from the App Retailer.

John acknowledged that they submitted a bug repair replace to Hopscotch and “wished to get it out shortly to get forward of the varsity yr”. However issues went awry.

In subsequent tweets, she added in regards to the rejection of the app, replying to the message, and resubmitted the app.

The app was rejected as a result of “our promoted in-app purchases had an identical titles and descriptions which might be complicated to customers.”

— Samantha John (@SamJ0hn) August 26, 2021

Is smart as a suggestion, besides our titles and descriptions had been completely different! Nonetheless, I modified the descriptions to be even *extra* completely different than the titles. I replied to the message and resubmitted the app.

— Samantha John (@SamJ0hn) August 26, 2021

A day later, the app was rejected once more. At this level, I did not know what to do. I used to be in a Kafkaesque universe the place I needed to blindly guess at what might be incorrect and randomly change issues till the bureaucrats let me by way of (with a one-day delay).

— Samantha John (@SamJ0hn) August 26, 2021

She additionally emailed a contact that she had at Apple and defined the difficulty.

Fortunately, I had a contact at Apple! I emailed them for assist and punctiliously defined the difficulty. They advised me to submit an enchantment.

— Samantha John (@SamJ0hn) August 26, 2021

Then she obtained a reply from Apple that permit them “launch the bug repair” however advised her that the “rejection was legitimate”.

This is the reply. They allow us to launch the bug repair however advised me that the rejection was legitimate and I might nonetheless must replace the app to adjust to their tips. pic.twitter.com/4BhmUzXQVH

— Samantha John (@SamJ0hn) August 26, 2021

Three days after the unique launch date, John mentioned she was “nonetheless in suspense as to what we did incorrect”.

Now we had been three days after the unique launch date and I used to be nonetheless in suspense as to what we did incorrect. All through this time, Apple continued to ship me emails reminding me that Hopscotch was not following their tips.

— Samantha John (@SamJ0hn) August 26, 2021

Over the subsequent two tweets, she says that she “obtained a name from ‘Potential Spam’ in San Jose California”, which she ignored, then an electronic mail from Apple arrived.

Immediately, I obtained a name from “Potential Spam” in San Jose California. I ignored the decision, as one does with spammers.

— Samantha John (@SamJ0hn) August 26, 2021

However then I seen that I had one other electronic mail from Apple with the topic: Your app, Hopscotch-Programming for teenagers, doesn’t comply with the App Retailer Overview Tips. pic.twitter.com/nyosSNPFjS

— Samantha John (@SamJ0hn) August 26, 2021

Realising that the spam caller was somebody from App Overview, John known as them again. Nevertheless, no person answered. So, she left a voicemail, after which a consultant from Apple known as her again.

I advised her as properly as I may, that I didn’t know what the issue was. Our promoted in-app purchases had completely different titles and descriptions, opposite to the criticism from App Overview. The aim of the decision was for her to inform me what I wanted to vary.

— Samantha John (@SamJ0hn) August 26, 2021

The consultant, whereas wanting by way of her case, realised that “the automated software program will need to have had a glitch.”

She paused for a second whereas presumably taking a look at our case. Then mentioned, “oh, I feel the automated software program will need to have had a glitch. It simply obtained escalated to me, however I noticed that your rejection was a mistake and wished to name and inform you.”

— Samantha John (@SamJ0hn) August 26, 2021

She had first known as me at 3:14pm, I had obtained an electronic mail at 3:16 later telling me that Hopscotch was nonetheless out of compliance. Now it was virtually 4pm. It appeared unlikely that she had figured this out earlier than that very second.

— Samantha John (@SamJ0hn) August 26, 2021

Although the difficulty was resolved after 3-4 days, John was livid. She mentioned although the individuals she’s met “at Apple are beautiful and have been extremely supportive of Hopscotch”, there’s “one thing rotten in a system that treats builders on this approach”.

The individuals I’ve met who work at Apple are beautiful and have been extremely supportive of Hopscotch. However there’s something rotten in a system that treats builders on this approach.

— Samantha John (@SamJ0hn) August 26, 2021

She went on so as to add that the method solely “wasted my vitality, gaslighted me, and sucked my time away made me livid”.

Hopscotch is a small firm, I am the CEO, AND I write code. And that is how a variety of the very best apps work! My time is restricted and treasured to me. The best way that Apple wasted my vitality, gaslighted me, and sucked my time away made me livid.

— Samantha John (@SamJ0hn) August 26, 2021

She additionally talked about how the App Retailer system was extra optimised for reviewers than for builders, and vented out her frustration in regards to the automated system that saved rejecting her app replace with none human oversight.

I do not know what’s worse: an automatic system with zero human oversight frequently telling me (falsely) that our app is out of compliance.

— Samantha John (@SamJ0hn) August 26, 2021

She later up to date her thread, saying that Apple known as her again to apologise for the inconvenience.

Replace: to Apple’s credit score, they known as me final evening to apologize and ask for suggestions. Who is aware of if they will really implement it, however at the least they’re listening. What would *you* change in regards to the App Retailer evaluate course of?

— Samantha John (@SamJ0hn) August 27, 2021

Additionally they requested her for suggestions. She tweeted 4 solutions and ended her thread saying that she’d “be pleased to fee my expertise from 1-10 each time our app was rejected”.

Have you ever confronted an analogous ordeal on Apple’s App Retailer? Tell us within the feedback part beneath.


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